The Special Event (TSE) in Chicago did not fail to impress. I was lucky enough to begin the week
attending ISES meetings, retreats, and sessions before the convention kicked
off. What I found most inspiring was the
passion ISES members have. We had the
pleasure of getting to know several chapters throughout the Midwest and beyond
– some are struggling and others thriving.
This opened up a great dialog amongst chapters and ISES leaders creating
a wonderful collaboration to inspire all of us.
I know for a fact the ISES Cleveland chapter came out with exciting
programming ideas for next year. You can
read more about ISES Cleveland’s TSE experiences here.
Lighting isn’t a large part of the exhibit floor or
educational sessions at TSE (we go to LDI to get the latest on gear). I use the show floor for my own
research. I love seeing what inspires
decorators, florists, designers, and event planners. When we work with these pros together, the
end result is always impressive.
Therefore, it is important for me to be on the same wavelength. Most often, just overhearing their comments
about any sort of product lends perspective.
Although, I must admit, a roll of the eyes can be even more
telling.
Gaining this understanding is essential to ensure our
clients get the very best lighting design for their event. I have heard the following questions
countless times over the years when beginning the design process for events:
“Where you at The Special Event?” “Did
you see __________ (fill in the
blank with a specific product or element from one of the networking gatherings
or celebrations)?” “It’s kind of like
that, but here’s what I’m thinking…”
Clearly, if the answer is “no” to either of the first two questions, I
would be holding up the process. Having
the ability to keep the creative ball rolling partially comes from what we
learn at TSE and is critical for the design process. Also, having the ability to pitch ideas
outside our area of expertise makes us more valuable to the entire team we are
working with.
As with any convention, the networking is possibly the most
valuable. Meeting creative minds from
all over the world is a great inspiration.
Building these relationships and solidifying existing relationships
helps build a wonderful source of stimulating ideas for the future. I am excited to translate all I soaked in at
TSE into our upcoming events! ~Maureen E. Patterson, Lead Designer Solus Lighting LTD
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